Understanding how UrbanClap works is very pivotal for taking your on-demand app business to another level. Especially, if you are thinking of starting up with a business like that, understanding UrbanClap business model is very important. The UrbanClap Business Model is an excellent example of a successful online marketplace for people with varied abilities. Urban Company (formerly Urban Clap) is a start-up founded on the premise that consumers can hire any service they want from the comfort of their own homes. It offers assistance to anyone who needs it.